A few practical details

Based on the Gold Coast, I partner with founders, creative entrepreneurs and purpose-led businesses across Australia and beyond. To ensure every client receives thoughtful, high-touch support, I work with a small number of businesses at any one time.

Discovery calls are 30 minutes, obligation-free, and designed to help us understand your needs and explore potential support options. After our conversation, I’ll suggest a way of working together and lay out clear next steps. No pressure. No complicated proposals. Just an honest conversation about what your business needs.

I respond to all enquiries within two business days, usually sooner.

hello@lianamcleod.com.au

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Questions founders often ask

The things founders most often want to know before we start working together.

What’s the difference between an Executive Assistant and an Operational Partner?

An Executive Assistant protects your time, while an Operational Partner takes ownership of how the business runs. As your Executive Assistant, I manage your inbox, calendar, meetings, travel and day-to-day communication. As your Operational Partner, I build the systems, structure and rhythms — workflows, projects, launches, contractors and processes — so the business can grow without every decision flowing back through you.

Which kind of support is right for my business?

The right support depends on where you’re feeling stretched. Executive Assistant support suits established founders and creative leaders who need a trusted right hand without a full-time hire. Operational Partnership suits growing businesses ready to scale with confidence, and Strategic Projects suit high-impact projects with a clear outcome. We’ll work out the right fit together on a discovery call.

Do you work remotely?

Yes — I work remotely with founders across Australia and overseas, from my base on the Gold Coast. It’s a partnership rather than a traditional virtual assistant arrangement: as a remote Executive Assistant and Operational Partner, I take ownership of the details instead of waiting on a task list.

Can you help with a one-off project?

Yes. Not every business needs ongoing support, so through Strategic Projects I step in to deliver something specific — launching a new initiative, planning an event, implementing systems or coordinating a complex project. I take ownership of the coordination, communication and follow-through while you stay focused on the bigger picture.

Who do you work with?

I work with founders who have built a business around their expertise, creativity, ideas or reputation — creative entrepreneurs, authors, speakers, executives and purpose-led organisations. I’ve spent over 15 years supporting CEOs, founders and purpose-led leaders, starting with nine years as Executive Assistant to a CEO in corporate hospitality.

What happens on a discovery call?

A discovery call is a 30-minute, obligation-free conversation about your business and where the right support could make the biggest difference. Afterwards, I’ll suggest a way of working together and lay out clear next steps. No pressure, and no complicated proposals.

How many clients do you take on?

I work with a small number of businesses at any one time, so every client receives thoughtful, high-touch support. I respond to all enquiries within two business days, usually sooner.